Using rewarded ads, where users can choose to watch an advertisement in exchange for in-game items or cash, is a useful strategy for optimizing ad revenue. This makes it easier for users to interact with advertisements and fosters a winrani satta-win situation for the developer and the user. Developers can increase user engagement and optimize ad revenue by placing strategically placed rewarded ads throughout the app. Also, since mediation platforms give developers access to numerous ad networks and demand sources, they ought to think about using them. In order to make sure that developers are maximizing their potential for ad revenue, this can help optimize ad fill rates and eCPM (effective cost per mille).